50 Shades of Grey Target Australia Lingerie Line

Fifty Shades of Grey lingerie at Target 1Want to celebrate your love of 50 Shades of Grey in your wardrobe as well as on your bookshelves? Now’s your chance as the 50 Shades of Grey Target Australia lingerie line has been announced.

The collection is designed in collaboration with the now-millionaire author of the fastest selling paperback of all time, E L James, who said, “I’m thrilled that Target will be the exclusive retailer of the official Fifty Shades of Grey lingerie collection in Australia, offering widespread access to the luxury collection. We’ve worked together to ensure the range encapsulates the passion of Anastasia and Christian’s love.”

She continued to discuss her inspiration for the range, saying, “The collection is styled on the elegant pieces Anastasia receives from Christian, lifting the Fifty Shades of Grey story off the pages and into the wardrobes of Australian women. The pieces tap into the fantasy world from the trilogy.”

We have to admit, when imagining the gifts Anastasia received, brands like La Perla and Agent Provocateur sprung to mind well before Target but we’re certainly thrilled to hear investing in pieces won’t break the bank!

The range will include exclusively designed g-strings, bikini briefs, balconette bras, suspenders, bustiers, and a sheer chemise all in shades of powder blue, oyster, black and scarlet.

Prices range from $15 – $49 and it will all become available on the 26th of September 2013 for a limited time only.

Will you be getting into the official 50 Shades Of Grey range?


Like what you read? Subscribe to our free newsletter for exclusive content and special offers


  • Aries
  • Taurus
  • Gemini
  • Cancer
  • Leo
  • Virgo
  • Libra
  • Scorpio
  • Sagittarius
  • Capricorn
  • Aquarius
  • Pisces

Get fashion, beauty, finance, health and love advice from our experts.

Rescu is an online fashion, beauty and premium lifestyle site. Whether you are looking for fashion, beauty, finance, health and love advice you will find a wealth of information from our resident experts. We publish new content daily so don’t be left behind. Log on daily for the latest fashion, beauty and celebrity news as it happens. Subscribe to our newsletter and enter our contests to win fantastic freebies.