Hailey Baldwin In Sydney Launching Her ModelCo Makeup Collection

Hollywood ‘It’ Girl and Model Of The Moment, Hailey Baldwin touched down in Sydney to launch her signature cosmetics collection with iconic Australian beauty brand, ModelCo.

The media event hosted at iconic Sydney Harbourside Restaurant Catalina was attended by a bevy of millennial beauties and digital influencers who came to see the girl of the moment present the collection with the help of ModelCo Founder Shelley Sullivan.

Hailey Baldwin For ModelCo is a limited edition range that will be available nationwide this month. Reports from the pre-sale on selected products revealed a global frenzy amongst her #thebeautysquad with most lines sold out in a number of days.

“My Hailey Baldwin for ModelCo limited edition collection contains all my go-to beauty products to recreate my signature beauty style,” said Hailey.Β 

Watch below Hailey talking through her inspiration to create the entire 22 piece cosmetic collection which can be shopped now on www.modelcocosmetics.com.


Feature image via ModelCo

Like what you read? Subscribe to our free newsletter for exclusive content and special offers


  • Insta: Follow @rescu.com.au

    • Tuesday night looks brought to you by @bobbibrownaustralia #smokeyeye #redlips
    • Oh what a feeling! #getoverit
    • My friend Stephanie Darling wrote a beauty book. It's amazing. Read our interview and her money can't buy expert tips on the site. Thank us later. πŸ’…πŸ½πŸ’„#secretsofabeautyqueen
    • School's out! ❄️ Next time we'll bring gloves and ear muffs..#mummyandme
    • Friday night date with my honey is the perfect excuse to call in @luxit_official glam squad 😍
    • Just another super model and me 😜 @elysetaylor is the ultimate modern day siren.  @nudebynature launch today. Seriously though... #girlcrush
    • Be you πŸ’‹
    • And that's a wrap! Perfect shoot for our inspirational women series in partnership with @wedgwoodau @weddedwonderland @jo.casamento @mon_purse @danniellemiller #verawang Tap for details ❀️
    • The golden hour.. Well actually 15 mins or so πŸ˜‚ before Lilly is awake and I have me time. Currently obsessed with Creed fragrances.

  • Get your dose of fabulous delivered to your inbox.

    Sign up for Rescu's newsletter to get updates on top stories, horoscopes, trending videos, and inspirational content.


    Get fashion, beauty, finance, health and love advice from our experts.

    Rescu is an online fashion, beauty and premium lifestyle site. Whether you are looking for fashion, beauty, finance, health and love advice you will find a wealth of information from our resident experts. We publish new content daily so don’t be left behind. Log on daily for the latest fashion, beauty and celebrity news as it happens. Subscribe to our newsletter and enter our contests to win fantastic freebies.